The Upterdam conference is a place where e-commerce professionals meet every year - from brave beginners to seasoned experts. It is a space where experiences are connected, new opportunities are sought and stories are shared that motivate others to push the boundaries. This year, the conference became a special event for SHAPEN - Mia was awarded the title of Woman in Slovak E-commerce 2025 - an award bestowed by the company Pontefin.

A new dimension of female leadership

Several exceptional women who play key roles in the Slovak online store were nominated for the award. An expert jury chose the winner, having evaluated not only the results achieved, but also the ability to lead a team, inspire the environment and bring a positive contribution to the community. The fact that Mia won first place represents great satisfaction for us, and stands as clear proof that her energy and determination go beyond the boundaries of ordinary business.

Stronger together

However, as she said in her acceptance speech, this award is not her personal success alone - her husband Marek is also behind it, whose support and commitment are an integral part of this story. Mia did not forget to thank her dedicated team, which contributes to the development of the company every day with their commitment, and proves that a strong brand is primarily due to persistent work, mutual support and teamwork.

Discussion about expansion and an open view of the reality of business

The conference brought a rich program full of inspiring and high-quality lectures. The program also included a panel discussion on the topic of Expansion, where Mia, together with other experts, shared her experience of entering new markets. The discussion brought an open view of which strategies work today, what it is better to avoid and what obstacles are brought by building a brand beyond the borders of Slovakia.

A brand with a heart

From the beginning, Mia believed that e-commerce is not just about sales. It's about building relationships with customers, creating a community, and that a brand can carry a message that connects and inspires people. SHAPEN is proof that even in Slovakia, it is possible to build a global e-commerce brand - with emotion, with meaning and with values that go beyond ordinary numbers.

The story of Mia and Marek is an invitation to all those who dream of having their own business - not to be afraid to take risks, to follow their vision and to believe that it is possible to build something that has a global dimension in Slovakia.