The new e-shop SHAPEN brings world fashion!
As SHAPEN and our portfolio grew, we felt the need for change in our online space as well. We are not just an ordinary barefoot brand. We have always wanted to bring timelessness and elegance to this world. That's why we decided to improve our visual identity as well as our logo and e-shop. Don't worry, dear barefooters. The SHAPEN brand, its quality and identity remain the same, only in a new style.
What benefits does the new website bring?
Multi-country localization: The SHAPEN brand is becoming more and more successful in the Czech Republic, Germany, Spain and France. That is why we have decided to make shopping even more pleasant for our customers and have launched a local language version and payment options for each country. Customers in the US, UK and other countries will continue to be able to use our English version.
- World design: With the new e-shop, we want to move SHAPEN closer to global fashion brands. Barefoot is no longer just a shoe for the health of your feet. It is a shoe that will complement an elegant outfit. We follow this path in our shoes and we want to match it with our visuals.
- Clearer categories and Lookbooks full of inspiration: Clear categories will allow you to better navigate the site and find your favorite model. In the Lookbook section, you can see combinations of stylish outfits for inspiration.
- Better product display: We have added more photos to the product, both product and lifestyle. This way you can better imagine how the shoes will fit on your feet or whether they will match your outfit.
- Better shopping experience: Clarity of categories, products, a one-step basket, reviews directly next to the product. We have added all this in order to make the time spent on our e-shop and shopping experience more pleasant.
- Popular products section: In the new e-shop, you will be able to easily save your favorite products and view them in the Favorites section.

What doesn't change with the arrival of the new website
- Certified and high-quality materials
- Secure payment
- Express delivery
- Lightweight and breathable shoes
- Stylish design
Big news awaits you
With the new e-shop, we are just starting a string of things that we are preparing for you. You can look forward to new collections, colors, sizes, but we are also preparing a loyalty system for all our loyal customers. Subscribe to our newsletter and you will find out more in a moment. We hope you enjoy our change. However, we ask for your indulgence. We worked on the e-shop for a long time and tried to release the best possible version into the world. However, the first weeks will also be trial and testing for us. If you encounter any issue, do not hesitate to e-mail us at [email protected], and we will endeavor to resolve it as quickly as possible.
Thank you for your favor and for always being with us. Thanks to you, we still want to move forward and bring new and better products.
Thanks to you, we are SHAPEN.